I APPROVE CANADA operates the website iapprove.ca and provides auto financing referral and brokerage services to residents of Alberta, Canada. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site, submit an application, or otherwise interact with us.
We are committed to protecting your privacy in accordance with applicable Canadian privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and, where applicable, Alberta's Personal Information Protection Act (PIPA).
By using our Site or submitting information to us, you consent to the collection, use, and disclosure of your personal information as described in this policy.
1. Information We Collect:
We may collect the following categories of personal information:
- Identity & Contact Information: name, mailing address, email address, phone number, date of birth.
- Financial & Employment Information: monthly income, employment status, employer name, self-employment details, banking information (as required to process a financing application).
- Credit Information: with your consent, information obtained from credit reporting agencies (such as Equifax or TransUnion) to assess financing eligibility.
- Vehicle Preferences: information about the vehicle(s) you are interested in financing.
- Communications: records of calls, emails, text messages, and form submissions between you and us.
- Technical Information: IP address, browser type, device information, and site usage data collected through cookies and similar technologies.
2. How We Collect Information:
We collect personal information when you:
- Complete an online application or "Get Pre-Approved" form on our Site;
- Contact us by phone, email, text message, or through our website's contact form;
- Interact with our marketing or communications (e.g., open a text message, click a link);
- Browse our Site (via cookies and analytics tools).
3. How We Use Your Information
We use your personal information to:
- Process and evaluate your financing application;
- Match you with lenders and dealerships in our network;
- Communicate with you about your application status, appointments, and financing options;
- Verify your identity and prevent fraud;
- Improve our Site, services, and customer experience;
- Comply with legal and regulatory obligations.
We do not use your information for any purpose beyond what is reasonably required to deliver our services, unless we obtain your additional consent.
4. Disclosure of Your Information
We may share your personal information with:
- Lenders and Financial Institutions: to evaluate and process your financing application.
- Dealership Partners: to facilitate vehicle selection and delivery.
- Credit Reporting Agencies: to obtain credit information with your consent.
- Service Providers: third parties who perform services on our behalf (e.g., hosting, CRM, customer support), under confidentiality obligations.
- Legal & Regulatory Authorities: where required by law, court order, or to protect our legal rights.
We do not sell your personal information. We do not share your mobile/text messaging opt-in information with third parties or affiliates for their own marketing or promotional purposes. Information may be shared with subcontractors performing support services (such as customer service) on our behalf, subject to confidentiality obligations. All other categories of your information are not shared with third parties for marketing purposes without your consent.
5. SMS / Text Messaging Communications
If you provide your mobile number and opt in to receive text messages from us, you may receive messages related to your application status, appointment reminders, and account notifications.
- Message and data rates may apply.
- Message frequency varies based on your application and interactions with us.
- You may opt out at any time by replying STOP to any message.
- Reply HELP for assistance, or contact us using the information in Section 10.
- Your consent to receive text messages is not a condition of obtaining financing or any service from us.
- No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors for support services, such as customer service, is permitted.
6. Cookies and Tracking Technologies
Our Site may use cookies and similar tracking technologies to understand how visitors use our Site and to improve functionality. You can control cookies through your browser settings; disabling cookies may affect Site functionality.
7. Data Retention
We retain personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by law or regulatory obligations (e.g., financial recordkeeping requirements).
8. Data Security
We use reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, loss, or misuse. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
9. Your Rights
Subject to applicable law, you have the right to:
- Access the personal information we hold about you;
- Request correction of inaccurate or incomplete information;
- Withdraw your consent to certain uses of your information (subject to legal or contractual restrictions);
- Request that we delete your personal information, where applicable.
To exercise these rights, contact us using the details in Section 10.
10. Contact Us
If you have questions about this Privacy Policy or how we handle your personal information, please contact us:
We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page reflects the most recent revision. Continued use of our Site after changes take effect constitutes acceptance of the revised policy.
This document is a draft template and does not constitute legal advice. We recommend having it reviewed by a lawyer licensed in Alberta to confirm compliance with PIPEDA, Alberta PIPA, and any applicable consumer protection or lending disclosure laws before publishing.
iApprove offers fast, flexible auto financing for Albertans, including self-employed buyers and those with credit challenges—simple approvals and free delivery across Alberta.